ABOUT US

Shades of Gray is a family-owned business based in Canada, committed to producing high-quality, all-natural pet treats. These treats are made from single-ingredient animals such as rabbit, beaver, and bison, ensuring they are free from preservatives, antibiotics, and gluten

organic canadian goodness

our story

Shades of Gray started with our Farm business Shades of Gray Rabbitry which is a family, Canadian-owned business located in Campbellford, ON. Our daughter's food allergies were our inspiration and a need for a healthy diet. This dietary need lead us to the discovery of the health benefits that rabbit meat gives, not only to humans but for our pets too and this led to us to raising meat rabbits.

Growing up on a farm with parents owning a butcher shop; it was a natural decision for the farm to start selling Federally inspected rabbits at local butcher shops, grocery stores and restaurants. After a few months, Keri found a gap in the pet treat market and started helping pet owners find unique traditional single-ingredient meat proteins that could benefit pets in many ways. The farm and pet treats go hand in hand to offer zero-waste products, made with high-quality ingredients.

CERTIFIED ABORIGINAL BUSINESS

OUR HERITAGE

Shades of Gray Indigenous Pet Treats is a 100% woman owned business. The Owner Keri Gray is a First Nations member of the Algonquins of Pikwakanagan. Shades of Gray is a certified business by the Canadian Council for Aboriginal Business. In recognizing and honouring our heritage, we endeavour to always be a part of and learn from our families communities.

We are committed to participating in and furthering our heritage, and that is why we are passionate about supporting our communities, youth and education to foster employment opportunities which can sustain and empower our people to be all that they can be. We strive to use the knowledge we have been given to spread awareness towards caring for our land for future use. We are proud to encourage farming and eco friendly sustainable practices.

Happy Pets and Pet Owners

OUR PURPOSE

While experts in animal health continue to explore the optimal nutritional formula for our pets, an all-natural solution has been in front of us all along—provided by nature herself. This solution is non-processed, raw meat. At Shades of Gray, we believe this is no secret to keep, but rather, knowledge to be shared to enhance the lives of numerous dogs, cats, and even exotic animals.

Our mission is to increase understanding of the numerous health advantages offered by raw and dehydrated pet food products made entirely of meat. These products offer significant nutritional benefits for our pets, potentially contributing to a healthier, longer life as nature originally intended

Sustainable Farming

FARMING ETHICS

Maintaining our rabbit’s health is very important, so we have a team consisting of our local Vet, Guelph University Rabbit Specialist that has been instrumental in creating a farming plan and barn environment that works. We pride our farm on loving all our animals, our rabbits are raised in a happy barn with lots of enrichment toys, high quality natural feed, natural lighting, fresh air and natural ventilation.

Indigenous Pet Treats work hard to keep a healthy, clean, stress free environment along with regular health check-ups for all the rabbits that we raise as this contributes to the great taste and quality of our meat products.

Enriched With Canadian Goodness

NATURAL PET DIETS

For years, we've grappled with perfecting nature's formula for a wholesome pet diet, unaware that the answer has always been right under our noses! Supplementing our beloved pets’ diet with unprocessed and natural meat brings a plethora of advantages. These include glossier fur, healthier skin, more pristine teeth, and increased vitality. And what's more, these benefits are not just for our dogs and cats. Even exotic pets like ferrets, can thrive on this.